This Frontline Friday, the Wellbeing Foundation Africa and I welcome the Reckitt Social Impact Investment Report 2024.

This year’s milestone of 9.5 million lives impacted across 56 countries highlights the transformative potential of purpose-driven collaboration. From launching Project Oscar – Light for Life in Nigeria to address neonatal jaundice and comprehensive newborn care, to strengthening WASH education through the WBFA – Dettol Nigeria Hygiene Quest Programme and Curricula, we see and measure first-hand impact, implement, and deliver strategic health and hygiene programme alliances to accelerate progress.

As social impact partners supported by Reckitt, we recognise that sustainable impact is only possible through collaboration and shared purpose. Our frontline health workers, educators, and advocates work tirelessly to bring life-saving care and knowledge directly to communities, and it is through collective action that real, lasting change happens. As we look ahead, may we scale our behavioural change innovations and champion bold policy to ensure that every mother, newborn, and family has access to the care, knowledge, and resources they need to thrive.

I am also proud to serve as a Member of the Jury and support WiNFUND, a Reckitt initiative investing in female-led innovation to drive transformative health and hygiene solutions across Africa, empowering women entrepreneurs to scale impactful businesses. Additionally, as a Global Jury Member of the Reckitt and Yunus Social Business Innovation & Entrepreneurship Hub, I am committed to advancing innovative financing models and supporting social businesses that deliver equitable access to health and hygiene solutions worldwide.

Reckitt has once again demonstrated the power of frontline partnerships in its Social Impact Investment Report 2024, showcasing what can be achieved when stakeholders across sectors unite on the ground to tackle some of the world’s most pressing health and hygiene challenges.

H.E. Toyin Ojora Saraki
Founder & President
The Wellbeing Foundation Africa

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